Genesis
At Aztecs Bikes, we value heritage and durability above all else. That’s why we’ve welcomed Genesis into our collection. Born out of a passion for mountain biking and a deep understanding of the British landscape, Genesis doesn’t just build bikes; they build companions for the mud, the grit, and the glory of the UK’s wildest trails.
Built for the British Elements
The philosophy behind Genesis is simple: if it can survive a British winter, it can survive anything. Every frame is designed with our unique climate in mind, featuring thoughtful touches like ample mudguard clearance and weather-sealed cable routing. Whether you are tackling a soggy weekend in the Peaks or a damp commute through East London, these bikes are built to stay fast and reliable when the weather turns.
Rugged Design, Guaranteed for Life
Quality is non-negotiable. Genesis is famous for its premium steel and alloy frames, offering a ride quality that is as smooth as it is strong. We believe so much in the structural integrity of these machines that every new Genesis frame comes with a limited lifetime warranty. It’s a bike for life, not just for a season.
Why We Stock Genesis in Bow
We brought Genesis to our Bow shop for the explorers. From the legendary Croix de Fer adventure bikes to their trail-ready hardtails, Genesis is the ultimate choice for riders who want to escape the tarmac of E3 and head into the unknown.
- Can I buy a Genesis bike through my employer?
Yes. We support the Cycle to Work Scheme and all major providers. This allows you to save significantly on a brand-new Genesis by paying through your gross salary. It’s the most cost-effective way to get a premium bike for your daily adventures.
- What is the difference between Genesis and Ridgeback?While both are iconic brands, they serve different purposes. Ridgeback focuses on comfortable, practical hybrid bikes and urban utility. Genesis, on the other hand, is built for the off-road and adventure enthusiast. If you want a bike for gravel paths, mountain trails, or long-distance touring, Genesis is the brand for you.
- Can I visit your shop for a test ride?Absolutely. We encourage you to swing by our Bow location to feel the geometry and build quality of a Genesis for yourself. Our team can help dial in your fit and find the right model for your riding style. But give us a call +447488878612 to check availability in the shop!
- How do I maintain my Genesis in London?
Despite their rugged nature, every bike needs a bit of love. We offer full servicing at our workshop to keep your drivetrain crisp and your brakes sharp. Because Genesis bikes are designed for the UK, they are remarkably easy to maintain even after a muddy weekend away. To keep your ride running perfectly, we recommend booking your free check-up every 6 to 8 months at our Bow workshop. We'll give your Genesis a professional once-over to ensure everything is tightened, lubed, and ready for the next adventure.
- Is my new Genesis bike insured against theft?
We want you to enjoy your new investment without the stress, which is why every new bike purchased at Aztecs Bikes comes with 30 days of free insurance through Laka (the UK’s best-rated cycle insurer) when you sign up with them.
We also strongly recommend securing your bike with a high-quality Sold Secure Gold or Diamond rated lock. Don’t wait until it’s too late, ensure your investment is covered from day one.
